Author Archives: Ivy Ngari

Here is a number that should scare you a little.  Airtel Africa’s AI-driven spam detection service flagged over 205 million spam messages across 13 African markets in just six months.  And here in Nigeria specifically, spam traffic has dropped by 84% since that system went live.  What that tells you is simple: email providers and …

Continue reading “How to Stop Emails Going to Spam in Nigeria”

In Nigeria’s fast-moving business world, perception is half the battle.  And nothing screams startup or side hustle louder than an email address that ends in @gmail.com or @yahoo.com.  Trust is the currency of business here, and studies have shown that 75% of consumers trust a business more when it uses a branded domain email over …

Continue reading “Best free email providers in Nigeria for business”

Not every business email hosting provider makes the cut for a Nigerian business that’s serious about trust.  The six options reviewed here were selected against three criteria:  Each of these six clears that bar, though for different budgets and team sizes. Let me walk you through each provider so you can pick the one that …

Continue reading “Business Email Hosting That Builds Trust: 6 Best Options Reviewed”

Web hosting stores your website’s files and databases so visitors can access them online.  Email hosting provides dedicated servers for sending, receiving, and storing your emails.  While web hosting powers your website, email hosting ensures reliable, professional communication using your custom domain.  Many Nigerian business owners assume these two services come bundled together automatically.  That …

Continue reading “Email Hosting vs Web Hosting: What’s the Difference?”