Choosing the Right Domain Name For Your Business in Nigeria
Getting the right domain name is important. A domain name plays a vital role in branding, business recognition and SEO ranking.
To check the availability of your domain using a domain search, you use a DNS query to get the domain name search results as fast as possible. Domain registrars provide a search box tool in their websites to check for a domain and confirm its availability.
Before registering any web address, check whether the web address is registered as a business or company name on another site, also check whether it is registered as a trademark and confirm your eligibility to register the address name.
Steps to choosing the right domain name
Make it short and easy to type
Businesses have always been advised to avoid long and complicated domain names, the reason to do so is now more important than ever. As we have shifted our searching habits towards mobile devices with ever smaller keyboards, it’s easier than ever to make mistakes. So to help your customers out, make the domain short and easy.
Pick a memorable domain name
You need a name that’s going to stick in people’s minds. Picking a catchy name that makes your business stand out from the crowd can be a great way to kick-start your website and make it become a fashionable one to visit.
Use keywords in the name
SEO experts will also tell you that it can be a good idea to use keywords in your domain name too. Using them will help search engines discover your website’s relevance to a query at the highest (domain) level and will instantly help readers realise they have the address for the right type of business.
Use your domain name to grab local business
Keywords are useful for helping people understand what type of business you are, using the name of the area in which you operate can also help both search engines and customers find you when people are looking for a local business.
So, if Ade Welding Company works only in the Lagos, then using the domain name adeweldinglagos.com.ng might be more helpful than just adewelding.com
Don’t choose domain names with hyphens or numbers
Generally speaking, you should try to avoid both numbers and hyphens. For a start, they can be more of a burden to type – especially hyphens on a mobile phone, and this can put people off. Secondly, people presume there will be no hyphens, so if someone tells someone your domain name they are likely to search for it without. If they do put hyphens in, they may put them in the wrong places.
Use an appropriate domain name extension
A domain extension is that group of letters that follow the dot at the end of a web address, e.g. .com, .net or .com.ng. It is vitally important that you choose the right one for your business as they can have a massive impact on how well your site ranks.
Avoid conflicts with other companies
Although it’s rare, there are occasions where people have got into hot water because the domain name they have chosen infringes another company’s registered name, trademark or copyright.
Check carefully and do your research before you start – just as you would when choosing a name for your registered company.
How to check whether a website name is available?
After you have gone through the steps above to choose the right domain name for your website, you must make sure it is not already in use. To do this, take the following steps:
- Browse through the web page of your preferred domain registry.
- Look for the domain search box.
- Type the name of your website in the domain search box.
- The domain registrar will send some indication to confirm whether the domain name is available or not.
- If the domain is available, purchase it by completing the payment terms provided by your domain registrar.
Choosing the right registrar for domain name registration in Lagos
When you’ve chosen the perfect one for your business, you then need a domain registrar to secure your domain on the web. Choosing the right domain registrar is just as important as choosing a domain name.
You will need a domain name registrar that has your best interests at heart. This is because domain names have to be renewed periodically or you could lose it. Your domain registrar must remind you at the right time to make sure you do not lose your domain name.
The domain registrar must also be reliable and it is advisable you work with an experienced agency to get your domain registration.
Another thing to consider as a person or business is that a domain registrar that is focused on your area. For, example, it is better to choose a registrar that offers domain name registration in Lagos and the rest of Nigeria if you are in Lagos.
TrueHost Cloud is the best for domain name registration in Lagos
TrueHost Cloud is one of the most sought-after hosting services in Lagos. This is because it offers the cheapest packages in web hosting and domain name registration in Nigeria. TrueHost, however, is not only affordable, but it is also reliable and very easy to use.
TrueHost Cloud Nigeria focuses on providing web hosting and domain registration in Nigeria. It is very affordable and very reliable. On top of that, TrueHost is really concerned about the businesses it is working with.